Extended Reality(xR)

With the camera tracking technology and real-time rendering technology, the director or audience can enter the virtual scene through the real camera view. The virtual content can be displayed on a non-flat screen or in front of a surveillance view around the "star" being filmed, which will enable the extension of AR and xR to the real world.

xR Technical Keypoints

Camera Tracking System

Accurate optical tracking technology is used to obtain the camera position, pose, and other parameters.

Real-time Rendering

The real-time rendering engine renders virtual images in real-time based on camera tracking data and footage files that conform to perspective and with realistic distortions so that virtual images and live images can be perfectly integrated.

Background Perspective Projection

The perspective projection of hecoos can present the virtual image on the background screen with a perspective relationship that matches the camera's viewpoint, achieving a visual effect that is hard to distinguish between reality and virtual.

AR Foreground Overlay

Hecoos composition server will render virtual people, animation, scenery, and other content in real-time, superimpose on the real picture, to achieve interaction with virtual characters, virtual effects, and other AR effects.

Honkai lmpact 3rd Dreamy Euphony Concert

In anticipation of the global players, Honkai lmpact 3rd Dreamy Euphony Concert has been launched globally simultaneously. EnlightV Technology has empowered the performance in all aspects from stage construction, equipment debugging, live recording to behind-the-scenes recording. hecoos xR, as the top international virtual production system, provides xR virtual filming technology total support for the whole concert.

Chinese Poetry Conference

The 7th Chinese Poetry Conference, under the core of promoting the excellent Chinese traditional culture, is a comprehensive innovation in the competition system, bringing a new experience of poetry that is different from the past. hecoos xR and the Poetry Conference once again join hands to present the " group of thousands of people on the Internet", allowing a wider range of people to participate, creating the most poetic stage in China.

Dragon TV
Eastern Mid-Autumn Festival Party 2022

2022 Dragon TV’s Eastern Mid-Autumn Festival Party breaks through the tradition based on the previous Mid-Autumn Festival brand “Zhuangyue in the East”, and innovatively applies the hecoos xR virtual filming technology to make a new interpretation of the reunion kernel of “Prelude to Water Melody”. In the program “Wish for a Long Life”, the actors used the form of twin dance to present the brotherly love of Su Shi and Su Zhe in the illusion of national style expanded by xR technology, bringing the audience the good wishes of “share in this loveliness far away”.

Explore more virtual production projects(xR & VP)

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